{"id":16403,"date":"2016-07-15T13:14:09","date_gmt":"2016-07-15T10:14:09","guid":{"rendered":"http:\/\/localhost\/textilegence\/lycra-brand-at-the-london-swimwear-show-2\/"},"modified":"2016-07-15T13:14:09","modified_gmt":"2016-07-15T10:14:09","slug":"lycra-brand-at-the-london-swimwear-show-2","status":"publish","type":"post","link":"https:\/\/www.textilegence.com\/en\/lycra-brand-at-the-london-swimwear-show-2\/","title":{"rendered":"LYCRA\u00ae Brand at the London Swimwear Show"},"content":{"rendered":"<figure id=\"attachment_11900\" aria-describedby=\"caption-attachment-11900\" style=\"width: 500px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-11900\" src=\"http:\/\/textilegence.com\/wp-content\/uploads\/2016\/07\/INVISTA_Textilegence.jpg\" alt=\"LYCRA\u00ae XTRA LIFE\u2122 elyaf\u0131n\u0131n performans dikkat \u00e7ekecek\" width=\"500\" height=\"250\" \/><figcaption id=\"caption-attachment-11900\" class=\"wp-caption-text\">LYCRA\u00ae XTRA LIFE\u2122 elyaf\u0131n\u0131n performans dikkat \u00e7ekecek<\/figcaption><\/figure>\n<p>The LYCRA\u00ae brand will be in evidence more than ever at next week\u2019s London Swimwear Show with over half of the exhibitors showcasing the performance benefits of LYCRA\u00ae XTRA LIFE\u2122 fibre in their 2016 consumer propositions.<\/p>\n<p>Collections from over sixty leading international brands will be on display when the London Swimwear Show opens its doors on July 17th.<\/p>\n<p><a href=\"http:\/\/www.invista.com\/\">INVISTA<\/a>, one of the world\u2019s largest integrated producers of polymers and fibres and owner of the LYCRA\u00ae brand, will have experts on hand throughout the show to explain how LYCRA\u00ae fibre and fabric innovations \u2013 which have been redefining consumer expectations of swimwear for over 30 years \u2013 continue to offer new business-building differentiation options. It will also demonstrate how swimwear shoppers\u2019 trust in the LYCRA\u00ae brand opens the door to a wide range of joint marketing opportunities in this lucrative garment sector.<\/p>\n<p>Most women want their swimsuit to last longer than their summer tan. But exposure to extreme conditions such as chlorine and sunscreen drastically reduces the life of these garments. LYCRA\u00ae XTRA LIFE\u2122 fibre resists fit loss and fibre breakage caused by pool water and sunscreen, giving long-lasting shape, style and fit that resists bag and sag.<\/p>\n<p>The added stretch, shape and comfort of LYCRA\u00ae brand fibres transformed swimwear fabrics and fashions in the 1960s and have set the standard for quality products ever since \u2013 from flattering shapewear for the beach to the ultra-close fit and freedom of movement favoured by competition swimmers. The invisible ingredient that changed the course of swimwear is still working its magic.<\/p>\n<p>Visitors and exhibitors are invited to join the LYCRA\u00ae brand sponsored networking drinks taking place after the show on Monday 18th at the Radisson Portman Hotel.<\/p>\n<p><strong>A<\/strong><strong>b<\/strong><strong>out INVISTA<\/strong><\/p>\n<p>With leading brands including LYCRA\u00ae, COOLMAX\u00ae, CORDURA\u00ae, STAINMASTER\u00ae and ANTRON\u00ae, <a href=\"http:\/\/textilegence.com\/en\/invista-ve-calik-denimden-yeni-denim-cozumleri-icin-isbirligi\/\">INVISTA<\/a> is one of the world\u2019s largest integrated producers of chemical intermediates, polymers and fibres. The company\u2019s advantaged technologies for nylon, spandex and polyester are used to produce clothing, carpet, car parts and countless other everyday products. Headquartered in the United States, INVISTA operates in more than 20 countries and has about 10,000 employees.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The LYCRA\u00ae brand will be in evidence more than ever at next week\u2019s London Swimwear Show with over half of the exhibitors showcasing the performance benefits of LYCRA\u00ae XTRA LIFE\u2122 fibre in their 2016 consumer propositions. Collections from over sixty leading international brands will be on display when the London Swimwear Show opens its doors [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":18988,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9857,9859],"tags":[],"class_list":{"0":"post-16403","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-spinning","8":"category-topical"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>LYCRA\u00ae Brand at the London Swimwear Show - Textilegence Magazine and Digital Platform<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.textilegence.com\/en\/lycra-brand-at-the-london-swimwear-show-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LYCRA\u00ae Brand at the London Swimwear Show\" \/>\n<meta property=\"og:description\" content=\"The LYCRA\u00ae brand will be in evidence more than ever at next week\u2019s London Swimwear Show with over half of the exhibitors showcasing the performance\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.textilegence.com\/en\/lycra-brand-at-the-london-swimwear-show-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Textilegence Magazine and Digital Platform\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/TextilegenceMagazine\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/TextilegenceMagazine\" \/>\n<meta property=\"article:published_time\" content=\"2016-07-15T10:14:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.textilegence.com\/wp-content\/uploads\/2016\/07\/INVISTA_Textilegence.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Engin Buz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/textilegence\" \/>\n<meta name=\"twitter:site\" content=\"@textilegence\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Engin Buz\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/lycra-brand-at-the-london-swimwear-show-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/lycra-brand-at-the-london-swimwear-show-2\\\/\"},\"author\":{\"name\":\"Engin Buz\",\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/#\\\/schema\\\/person\\\/46ccc7bfc34edbc7d46b6b189f88849f\"},\"headline\":\"LYCRA\u00ae Brand at the London Swimwear Show\",\"datePublished\":\"2016-07-15T10:14:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/lycra-brand-at-the-london-swimwear-show-2\\\/\"},\"wordCount\":372,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/lycra-brand-at-the-london-swimwear-show-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.textilegence.com\\\/wp-content\\\/uploads\\\/2016\\\/07\\\/INVISTA_Textilegence.jpg\",\"articleSection\":[\"Spinning\",\"Topical\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.textilegence.com\\\/en\\\/lycra-brand-at-the-london-swimwear-show-2\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/lycra-brand-at-the-london-swimwear-show-2\\\/\",\"url\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/lycra-brand-at-the-london-swimwear-show-2\\\/\",\"name\":\"LYCRA\u00ae Brand at the London Swimwear Show - 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Engin Buz halen ba\u015fta tekstil ve dijital bask\u0131 end\u00fcstrileri olmak \u00fczere ekonomi haberleri haz\u0131rlamaktad\u0131r.","sameAs":["https:\/\/www.textilegence.com","https:\/\/www.facebook.com\/TextilegenceMagazine","https:\/\/www.instagram.com\/textilegence\/","https:\/\/www.linkedin.com\/in\/engin-buz-6190799a\/","https:\/\/x.com\/https:\/\/twitter.com\/textilegence"],"url":"https:\/\/www.textilegence.com\/en\/author\/engin-buz\/"}]}},"_links":{"self":[{"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/posts\/16403","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/comments?post=16403"}],"version-history":[{"count":0,"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/posts\/16403\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/media\/18988"}],"wp:attachment":[{"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/media?parent=16403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/categories?post=16403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/tags?post=16403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}