{"id":55239,"date":"2023-08-16T16:17:15","date_gmt":"2023-08-16T13:17:15","guid":{"rendered":"http:\/\/www.textilegence.com\/?p=55239"},"modified":"2023-08-16T16:17:24","modified_gmt":"2023-08-16T13:17:24","slug":"bruckner-shows-the-sustainable-way-of-finishing-at-itma-2023","status":"publish","type":"post","link":"https:\/\/www.textilegence.com\/en\/bruckner-shows-the-sustainable-way-of-finishing-at-itma-2023\/","title":{"rendered":"Br\u00fcckner shows the sustainable way of finishing at ITMA 2023"},"content":{"rendered":"\n

Br\u00fcckner, a manufacturer of coating and finishing textile machinery, showed again that it remains to be one of the companies at the forefront of shaping the textile industry’s sustainable future at ITMA 2023<\/a>. Emphasising its dedication to sustainability and innovation throughout the exhibition, the company <\/a>shared its groundbreaking technologies that empower customers to embrace a greener and smarter tomorrow with the global industry. Br\u00fcckner Advertising & Marketing Department Head Verena Ruckh make a statement to Textilegence on their cutting-edge sustainable solutions and innovative technologies showcased at ITMA 2023.<\/p>\n\n\n\n

Ruckh said that since the last ITMA in Barcelona in 2019, the textile industry has weathered a tumultuous period with the emergence of a pandemic and economic strains and stated: \u201cWe are very happy to be back in a real exhibition, because I think there is nothing comparable then if you can meet the customer’s face-to-face meet them and looking them in the eye and talk to each other.\u201d Ruckh disclosed that despite the visa issues they attracted visitors from across the globe including South America, Bangladesh, India, Pakistan, and Iran, but especially from Europe, like T\u00fcrkiye, Germany and of course Italy. Ruckh added that while market demands vary among regions, the common thread is a palpable enthusiasm for cutting-edge technologies and sustainable practices.<\/p>\n\n\n

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Br\u00fcckner Advertising & Marketing Department Head Verena Ruckh<\/figcaption><\/figure>\n<\/div>\n\n\n

With a focus on sustainability, Br\u00fcckner\u2019s booth at ITMA 2023 exuded a theme centred around environmental stewardship. Ruckh emphasised that sustainability poses one of the most pressing challenges in the finishing segment of the textile industry, disclosing: \u201cRising to the occasion, Br\u00fcckner proudly presents a myriad of innovative solutions designed to reduce the ecological footprint of their machines. Notably, our stenter frames now boast a host of sustainability-oriented features, including a dryer installation with new lint screens, a lubrication-free transport chain, and versatile heating systems. These cutting-edge innovations empower customers to choose between various eco-friendly heating options like gas, oil or electricity and in near future also heat pumps or hydrogen, paving the way for a more sustainable finishing process. Our overarching vision is to offer a CO2-neutral finishing experience, aligning with the global industry’s drive towards a greener and more responsible future.\u201d<\/p>\n\n\n

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Our stenter frames now boast a host of sustainability-oriented features<\/figcaption><\/figure>\n<\/div>\n\n\n

POWER-DRY: a step towards CO2-free finishing<\/h2>\n\n\n\n

A highlight of Br\u00fcckner\u2019s booth at ITMA 2023 was the much-anticipated POWER-DRY relaxation dryer. Verena Ruckh pointed out that this state-of-the-art machine revolutionizes the finishing process for tubular and open-width knitted fabrics and noted that with a laser focus on energy efficiency, the POWER-DRY reduces energy consumption, optimizing productivity while minimizing space requirements. Ruckh disclosed: \u201cNoteworthy features like space-saving sliding doors and horizontal lint screens and the easy change from tubular to open-width fabric augment the overall sustainability quotient of this cutting-edge innovation. By embracing greener energies and incorporating innovative heating systems, Br\u00fcckner demonstrates an unwavering commitment to the environment and heralds a new era of CO2-free finishing processes.\u201d<\/p>\n\n\n

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With a focus on sustainability, Br\u00fcckner\u2019s booth at ITMA 2023 exuded a theme centred around environmental stewardship<\/figcaption><\/figure>\n<\/div>\n\n\n

The ExperTex system: an ideal solution for everybody in the textile industry<\/h2>\n\n\n\n

While the industry is abuzz with the allure of digitalisation, Verena Ruckh acknowledged the varying sentiments among customers. Ruckh, saying that some express a penchant for traditional manual operations despite the allure of cutting-edge digital systems, stated that nevertheless, Br\u00fcckner is steadfast in its commitment to digitalization, offering tailored solutions to meet the diverse needs of its clientele. Ruckh continued: \u201cIn a pioneering move, we introduced the ExperTex system, a trailblazing data collection platform that amalgamates customer processing data. These insights are then shared within the community using artificial intelligence, allowing customers to tap into the collective wisdom of their peers. The ExperTex system empowers everybody who is active in the textile industry with invaluable knowledge, promoting efficiency, and excellence.\u201d<\/p>\n\n\n\n

Ruckh also mentioned that the industry reverberates with talk of artificial intelligence (AI), and Br\u00fcckner is no exception to the allure of this transformative technology. Ruckh stated that while the R&D department is diligently exploring the potential of AI, as trailblazers in sustainability and innovation, Br\u00fcckner is committed to incorporating AI prudently and deliberately, ensuring that it aligns seamlessly with their core values and customer needs.<\/p>\n\n\n

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Br\u00fcckner shows the sustainable way of finishing at ITMA 2023<\/figcaption><\/figure>\n<\/div>\n\n\n

\u201cThe Turkish textile market will further grow\u201d<\/h2>\n\n\n\n

Sharing her reviews on the Turkish market, Verena Ruckh said that as the Turkish textile industry experiences some economic challenges, Br\u00fcckner remains steadfast in its support of the region. Ruckh pointed out that T\u00fcrkiye, known for its prowess in carpet finishing and coating, but also in the classic textile and apparel industry, continues to inspire with its unwavering investments and commitment to growth and disclosed: \u201cDespite the turbulent economic climate, Br\u00fcckner is buoyant about the region\u2019s prospects. We foresee a promising trajectory for T\u00fcrkiye\u2019s textile market in the coming years, driven by a sincere pursuit of sustainable and technologically advanced solutions.\u201d<\/p>\n\n\n\n

Ruckh stated that Br\u00fcckner envisions a world where sustainability, innovation, and digitization seamlessly converge, concluded: \u201cWith an unwavering commitment to sustainable practices and a passion for crafting cutting-edge technologies, Br\u00fcckner’s vision is to pave the way for a greener and smarter future in the textile industry. As navigating global challenges with resilience and determination, we stand at the vanguard of change, inspiring a generation of textile pioneers to shape a world that is both prosperous and environmentally responsible.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Br\u00fcckner, a manufacturer of coating and finishing textile machinery, showed again that it remains to be one of the companies at the forefront of shaping the textile industry’s sustainable future at ITMA 2023. 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