{"id":55744,"date":"2023-09-15T17:44:59","date_gmt":"2023-09-15T14:44:59","guid":{"rendered":"http:\/\/www.textilegence.com\/?p=55744"},"modified":"2023-09-15T17:45:34","modified_gmt":"2023-09-15T14:45:34","slug":"lenzing-ecovero-fiber-with-refibra-technology-redefines-circularity","status":"publish","type":"post","link":"https:\/\/www.textilegence.com\/en\/lenzing-ecovero-fiber-with-refibra-technology-redefines-circularity\/","title":{"rendered":"LENZING ECOVERO fiber with REFIBRA technology redefines circularity\u00a0\u00a0"},"content":{"rendered":"\n

Lenzing Group, one of the world\u2019s leading wood-based specialty fiber manufacturers, introduced LENZING ECOVERO with REFIBRA technology at the exhibition, Intertextile Shanghai Apparel Fabrics. The application of REFIBRA\u2122 technology, proven in TENCEL\u2122 Lyocell fibers, to LENZING\u2122 ECOVERO\u2122 product will help increase the total post-consumer content of the company\u2019s<\/a> products. At the same time, thanks to this development and scaled-up production, REFIBRA\u2122 technology is now available to customers worldwide. LENZING ECOVERO branded viscose fibers<\/a>, carrying identifiability at every stage of the supply chain from raw material to end product, set a new standard for eco-responsible viscose in the industry and contribute to traceability and transparency while enabling brands and retailers to offer authentic products. It also aims to help consumers make conscious purchases. <\/p>\n\n\n\n

Maintaining the eco-friendly benefits of the original LENZING\u2122 ECOVERO\u2122, the new viscose fiber is made up of 20% post-consumer textile waste. This waste is derived from cellulose-rich materials or polyester-cotton blends. The waste is collected and sorted in collaboration with key industry and innovation leaders advocating for post-consumer textile recycling programs.  <\/p>\n\n\n\n

Biodegradable LENZING ECOVERO fibers are sourced from certified renewable wood sources using an environmentally responsible production process that meets high environmental standards. Contributing to a sustainable textile value chain, the fibers also ensure that consumers\u2019 fashion choices are environmentally conscious with a lower environmental impact. <\/p>\n\n\n

\n
\"\"
Executive Vice President of Lenzing Global Textile Business Florian Heubrandner<\/figcaption><\/figure>\n<\/div>\n\n\n

\u201cLenzing places circular economy at the center of the textile value chain\u201d <\/h2>\n\n\n\n

Executive Vice President of Lenzing Global Textile Business Florian Heubrandner noted: \u201cAs climate change compels eco-conscious living, Lenzing collaborates with the industry to forge a future defined by collective engagement and systematic change, steering us toward a circular economy.\u201d Stating that LENZING ECOVERO and REFIBRA technology are well positioned to meet the growing demand for a variety of circular design innovations, Heubrandner remarked that this new product encourages fabric mills, apparel manufacturers and consumer brands with a similar vision to embark on this transformational journey with Lenzing. Heubrandner added that the company is putting circular economy at the center of the textile value chain by giving new life to post-consumer textile waste. <\/p>\n","protected":false},"excerpt":{"rendered":"

Lenzing Group, one of the world\u2019s leading wood-based specialty fiber manufacturers, introduced LENZING ECOVERO with REFIBRA technology at the exhibition, Intertextile Shanghai Apparel Fabrics. The application of REFIBRA\u2122 technology, proven in TENCEL\u2122 Lyocell fibers, to LENZING\u2122 ECOVERO\u2122 product will help increase the total post-consumer content of the company\u2019s products. At the same time, thanks to […]<\/p>\n","protected":false},"author":26,"featured_media":55742,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16100],"tags":[16131,10060,10369],"class_list":{"0":"post-55744","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-fiber-and-fabrics","8":"tag-fiber-and-fabrics","9":"tag-lenzing-en","10":"tag-textile-news-en"},"yoast_head":"\nLENZING ECOVERO fiber with REFIBRA technology redefines circularity - Textilegence<\/title>\n<meta name=\"description\" content=\"Lenzing Group, one of the world\u2019s leading wood-based specialty fiber manufacturers, introduced LENZING ECOVERO with REFIBRA technology...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.textilegence.com\/en\/lenzing-ecovero-fiber-with-refibra-technology-redefines-circularity\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LENZING ECOVERO fiber with REFIBRA technology redefines circularity\u00a0\u00a0\" \/>\n<meta property=\"og:description\" content=\"Lenzing Group, one of the world\u2019s leading wood-based specialty fiber manufacturers, introduced LENZING ECOVERO with REFIBRA technology at the exhibition,\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.textilegence.com\/en\/lenzing-ecovero-fiber-with-refibra-technology-redefines-circularity\/\" \/>\n<meta property=\"og:site_name\" content=\"Textilegence Magazine and Digital Platform\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/TextilegenceMagazine\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/TextilegenceMagazine\" \/>\n<meta property=\"article:published_time\" content=\"2023-09-15T14:44:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-15T14:45:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.textilegence.com\/wp-content\/uploads\/2023\/09\/lenzing-textilegence.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ya\u011fmur Melis \u015eim\u015fek\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/textilegence\" \/>\n<meta name=\"twitter:site\" content=\"@textilegence\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ya\u011fmur Melis \u015eim\u015fek\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/lenzing-ecovero-fiber-with-refibra-technology-redefines-circularity\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/lenzing-ecovero-fiber-with-refibra-technology-redefines-circularity\\\/\"},\"author\":{\"name\":\"Ya\u011fmur Melis \u015eim\u015fek\",\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/#\\\/schema\\\/person\\\/cfa6baf17f0478131c673c93a9b88ef3\"},\"headline\":\"LENZING ECOVERO fiber with REFIBRA technology redefines circularity\u00a0\u00a0\",\"datePublished\":\"2023-09-15T14:44:59+00:00\",\"dateModified\":\"2023-09-15T14:45:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/lenzing-ecovero-fiber-with-refibra-technology-redefines-circularity\\\/\"},\"wordCount\":367,\"publisher\":{\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/lenzing-ecovero-fiber-with-refibra-technology-redefines-circularity\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.textilegence.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/lenzing-textilegence.jpg\",\"keywords\":[\"Fiber and Fabrics\",\"lenzing\",\"textile news\"],\"articleSection\":[\"Fiber and Fabrics\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/lenzing-ecovero-fiber-with-refibra-technology-redefines-circularity\\\/\",\"url\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/lenzing-ecovero-fiber-with-refibra-technology-redefines-circularity\\\/\",\"name\":\"LENZING ECOVERO fiber with REFIBRA technology redefines circularity - 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Pek \u00e7ok farkl\u0131 projede, foto\u011fraf\u00e7\u0131l\u0131k ve grafik tasar\u0131mc\u0131l\u0131\u011f\u0131n yan\u0131 s\u0131ra teknoloji alan\u0131nda i\u00e7erik ve haber yazarl\u0131\u011f\u0131 gibi \u00e7e\u015fitli pozisyonlarda yer alan \u015eim\u015fek, 2021 y\u0131l\u0131ndan bu yana Textilegence\u2019da d\u0131\u015f haberlerde yard\u0131mc\u0131 edit\u00f6r olarak g\u00f6rev yapmaktad\u0131r.","sameAs":["https:\/\/www.textilegence.com\/","https:\/\/www.facebook.com\/TextilegenceMagazine","https:\/\/www.instagram.com\/textilegence\/","https:\/\/www.linkedin.com\/company\/2985016","https:\/\/x.com\/https:\/\/twitter.com\/textilegence","https:\/\/www.youtube.com\/channel\/UCgtcny5ljhiXu-yvOiAlpRA"],"url":"https:\/\/www.textilegence.com\/en\/author\/yms\/"}]}},"_links":{"self":[{"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/posts\/55744","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/comments?post=55744"}],"version-history":[{"count":0,"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/posts\/55744\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/media\/55742"}],"wp:attachment":[{"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/media?parent=55744"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/categories?post=55744"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.textilegence.com\/en\/wp-json\/wp\/v2\/tags?post=55744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}