{"id":61344,"date":"2024-12-20T10:14:04","date_gmt":"2024-12-20T07:14:04","guid":{"rendered":"http:\/\/www.textilegence.com\/?p=61344"},"modified":"2025-03-01T10:42:29","modified_gmt":"2025-03-01T07:42:29","slug":"suwen-reaches-growth-targets-for-2024","status":"publish","type":"post","link":"https:\/\/www.textilegence.com\/en\/suwen-reaches-growth-targets-for-2024\/","title":{"rendered":"Suwen reaches growth targets for 2024"},"content":{"rendered":"\n

Suwen, one of the leading women\u2019s underwear brands<\/a> in T\u00fcrkiye, is preparing to reach its turnover target of 4 billion TL at the end of the year. Evaluating the brand’s 2024 performance and future targets, Suwen General Manager Ali Bolluk said that they reached 3.1 billion TL revenue with a real turnover growth of around 21% in the first 9 months of the year. He emphasised that EBITDA grew by 36% to 682 million TL , \u201cWe are very close to the 4 billion TL turnover target we set for this year. We expect our real growth to reach 25% by the end of the year,\u201d he said.<\/p>\n\n\n\n

Bolluk explained that approximately 84% of the company’s revenue comes from domestic retail channels, stating: \u201cAs of today, we operate in 50 cities with 180 stores. When we evaluate our domestic growth potential, we anticipate that the number of our stores will reach a peak of around 300-320. This means that we can open 20-25 stores every year for the next 5 years.\u201d Stating that e-commerce channels account for 13% of total turnover and that they achieved 40% real growth in this channel, he said that they continue their digital investments to offer a better experience to their customers.<\/p>\n\n\n

\n
\"Ali
Ali Bolluk, Suwen General Manager Image Source: Suwen<\/figcaption><\/figure>\n<\/div>\n\n\n

\u201cWe are targeting an operation of 120 stores abroad\u201d<\/strong><\/h2>\n\n\n\n

Ali Bolluk, also making statements about overseas growth strategies, said: \u201cWe opened our first overseas store in Romania in 2022 with our vision of creating a world<\/a> brand representing Turkish women. Today, we have 7 stores in Romania and 2 stores in Northern Cyprus. In addition, we have 9 stores in 7 countries with the exclusive dealership model. Our target is to expand our own operations with 25 stores in Eastern and Central Europe and to reach over 90 stores through our dealership system. In total, we are targeting an organisation with 320 stores in domestic and 120 stores abroad.\u201d<\/p>\n\n\n\n

\u201cOur priority is to continue our contribution to employment by working with local suppliers\u201d<\/strong><\/h2>\n\n\n\n

 Commenting on increasing costs and consumer behaviour, Ali Bolluk stated that they closely monitor cost increases and make very detailed analyses and continued as follows: \u201cWe meet more than 80% of our supplies from T\u00fcrkiye. However, we have the flexibility to activate our network on the import side when necessary. Our priority is to continue our contribution to domestic employment by working with local suppliers. This approach is very important for customer satisfaction and sustainable growth.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Suwen, one of the leading women\u2019s underwear brands in T\u00fcrkiye, is preparing to reach its turnover target of 4 billion TL at the end of the year. Evaluating the brand’s 2024 performance and future targets, Suwen General Manager Ali Bolluk said that they reached 3.1 billion TL revenue with a real turnover growth of around […]<\/p>\n","protected":false},"author":2,"featured_media":61340,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9859],"tags":[10369,12450],"class_list":{"0":"post-61344","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-topical","8":"tag-textile-news-en","9":"tag-topical"},"yoast_head":"\nSuwen reaches growth targets for 2024 - Textilegence<\/title>\n<meta name=\"description\" content=\"Suwen, one of the leading women\u2019s underwear brands in T\u00fcrkiye, is preparing to reach its turnover target of 4 billion TL at the end...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.textilegence.com\/en\/suwen-reaches-growth-targets-for-2024\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Suwen reaches growth targets for 2024\" \/>\n<meta property=\"og:description\" content=\"Suwen, one of the leading women\u2019s underwear brands in T\u00fcrkiye, is preparing to reach its turnover target of 4 billion TL at the end of the year.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.textilegence.com\/en\/suwen-reaches-growth-targets-for-2024\/\" \/>\n<meta property=\"og:site_name\" content=\"Textilegence Magazine and Digital Platform\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/TextilegenceMagazine\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/TextilegenceMagazine\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-20T07:14:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-01T07:42:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.textilegence.com\/wp-content\/uploads\/2025\/02\/suwen.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Engin Buz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/textilegence\" \/>\n<meta name=\"twitter:site\" content=\"@textilegence\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Engin Buz\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/suwen-reaches-growth-targets-for-2024\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/suwen-reaches-growth-targets-for-2024\\\/\"},\"author\":{\"name\":\"Engin Buz\",\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/#\\\/schema\\\/person\\\/46ccc7bfc34edbc7d46b6b189f88849f\"},\"headline\":\"Suwen reaches growth targets for 2024\",\"datePublished\":\"2024-12-20T07:14:04+00:00\",\"dateModified\":\"2025-03-01T07:42:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/suwen-reaches-growth-targets-for-2024\\\/\"},\"wordCount\":398,\"publisher\":{\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/suwen-reaches-growth-targets-for-2024\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.textilegence.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/suwen.jpg\",\"keywords\":[\"textile news\",\"topical\"],\"articleSection\":[\"Topical\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/suwen-reaches-growth-targets-for-2024\\\/\",\"url\":\"https:\\\/\\\/www.textilegence.com\\\/en\\\/suwen-reaches-growth-targets-for-2024\\\/\",\"name\":\"Suwen reaches growth targets for 2024 - 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